Dwize Brand.
Everything Dwize Store offers, plus your own native iOS and Android shopping apps on the same backend. For premium Indian D2C ready to compete on every screen.
Premium Indian D2C brands doing ₹2 Cr+ annual revenue. Customers expect a branded shopping app on their home screen, not just a mobile-web checkout. You're past Shopify Advanced and want owned-codebase parity at lower cost.
Web + native iOS + native Android. All three on one commerce backend. One catalog, one checkout, one inventory, three buying surfaces.
45 business days from content lock. Apple Developer enrollment, Play Console setup, App Store + Play Store reviews, then 12 months of full operations.
Brand is Store + native commerce + premium tier.
- Native iOS shopping app, App Store submitted
- Native Android shopping app, Play Store submitted
- Apple Pay + Google Pay (where applicable)
- Push for order events: placed → shipped → delivered
- Deep links and native order tracking
- Premium custom theme (not template)
- ASO baseline: keywords, screenshots, store description
- Priority response window: 4 business hours (vs 24 for Store)
- Bi-monthly performance review (vs quarterly for Store)
- Apple Developer Business identity setup assistance
- Conversion analysis with cohort reporting
- Direct line to operator for crunch periods (festivals, drops)
The honest commercial math.
Half the all-in cost. Owned codebase.
Shopify Plus starts at $2,300/mo (~₹23L/yr) plus 0.15% revenue tax plus app subscriptions plus Plus theme dev. Dwize Brand is flat ₹6,99,000 — no per-transaction tax beyond Razorpay's ~2%.
A senior Indian commerce engineer alone is ₹25L+ / yr.
Add iOS + Android contractors and a designer and you're past ₹60L before shipping. Brand delivers all three platforms inside ₹6,99,000 because the platform is already engineered — you pay for delivery and operations, not original engineering.
Native apps, not WebView wrappers.
Most agencies that promise "iOS + Android" on top of Shopify ship a WebView around the storefront — App Store rejects this category aggressively. Brand ships real native binaries with native order tracking, deep links, and Apple/Google Pay where applicable.
Premium-tier operating cadence.
Brand sits one tier above Store on every operating dimension — senior operator, 4-hour priority response, bi-monthly performance review, festival-and-drop prep coordination. The contract is the same Care Year; the rhythm is faster.
- Monthly
Operator check-in, even when silent.
- Bi-monthly
Performance call, conversion analysis.
- Quarterly
Cohort + AOV + retention review.
- Pre-festival
Drop-day prep + on-call window.
Premium commerce on every screen.
- Web
Everything in Dwize Store
Cloudflare-edge SSR storefront, Razorpay, ONDC, WhatsApp catalog, GST invoicing, India shipping, full admin.
- iOS
Native iOS shopping app
Compiled for iOS. App Store submission under your business identity. Apple Pay where applicable.
- Android
Native Android shopping app
Compiled for Android. Play Store submission under your business identity. Google Pay where applicable.
- Push
Order-event push notifications
Customers get pushes for order placed, shipped, out-for-delivery, delivered. Configurable per order state.
- Deep links
Universal deep links
Email/SMS/social links open native app if installed; web otherwise. Same product, same cart.
- Design
Premium custom theme
Not from a template. Designed for your brand identity, applied across web + iOS + Android.
- ASO
App Store Optimization baseline
Keyword research, screenshots, store-page copy, A/B tested. Maintained quarterly.
- Service tier
Priority response · Bi-monthly review
4-hour acknowledgement window. Bi-monthly performance call with conversion analysis.
- Operator
Senior named operator
A more experienced Dwize operator carries Brand-tier accounts. Direct line during festival/drop periods.
Delivered inside a 12-month Care Year.
Every Dwize Brand is sold as a year of operations under eight written covenants. One named operator. Locked-price renewal. No vendor abandonment.
Read the Care Year- 04
Senior named operator
Brand-tier accounts get a more experienced operator. Direct line during festivals and drops.
- 06
4-hr priority response
Faster acknowledgement than Store (24 hr). Bi-monthly performance call against last cycle.
- 08
Full handover at year-end
Code, content, domain, iOS + Android binaries, App Store and Play Console identities — yours.
What's not in Dwize Brand.
Brand is the top of the productized line. Anything beyond it — bespoke dashboards, B2B distributor portals, manufacturing workflows — belongs in Dwize Suite, quoted from ₹14,99,000/yr.
- ×
Bespoke business systems
Custom B2B portals, distributor dashboards, manufacturing workflows — Dwize Suite from ₹14,99,000/yr.
- ×
Paid Google / Meta / Apple Search Ads
Optional Ads Year retainer (₹1,99,000/yr) covers ad management. Media spend is yours.
- ×
In-app advertising revenue management
Brand is shopping-first. For ad-monetized apps, custom-quoted as Suite.
- ×
AR / VR features
Custom-quoted as Suite. Beyond standard premium D2C scope.
- ×
Apple Developer Program fee
Pass-through, billed at cost (~₹9,000/yr).
- ×
Google Play Console fee
Pass-through, billed at cost (~₹2,100 once).
Questions before the call.
01How does ₹6,99,000 compare to Shopify Plus all-in?
Shopify Plus baseline is around ₹23L/yr, plus 0.15% transaction fee on every order, plus the apps you need (cross-channel, ASO, custom checkout) which typically add ₹4–6L/yr, plus theme dev costs that recur. Dwize Brand is a flat ₹6,99,000/yr including web + native iOS + native Android — and only Razorpay's standard ~2% pass-through on payments. The all-in delta is usually 60–70%.
02Do I need separate Apple Developer + Play Console accounts?
Yes — and they need to be in your business identity, not Dwize's. We handle the enrollment, but the accounts are yours. Apple Developer Program is ~₹9,000/yr (passed through at cost). Google Play Console is a one-time ~₹2,100. This keeps your apps portable: if you leave Dwize, the apps and reviewer history go with you.
03What about Apple Pay and Google Pay?
Available where Apple/Google qualify your account. Apple Pay requires India market support (live as of 2024 for select banks). Google Pay UPI is available natively for Indian merchants. Razorpay's tokenized cards work in both. Setup is included; activation timeline depends on bank partners and Apple/Google review.
04Can I run my own marketing or do I need the Ads Year retainer?
Either. Brand is shopping infrastructure — it converts traffic, doesn't generate it. If you have an in-house performance marketer, run ads yourself. If you want Dwize to manage Google + Meta + Apple Search Ads at agency-grade discipline, Ads Year is a separate ₹1,99,000/yr retainer. Media spend is always yours, never Dwize's.
Premium D2C. Every screen. One year.
One direct conversation, WhatsApp or email. We confirm whether Brand is the right fit, what the “we move you” migration from your current platform looks like, and the exact path to year one. Honest answer in 2 hours.