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EquitySelective · Three cohorts per year

Dwize Startup Program.

For first-generation Indian entrepreneurs with a real venture and limited capital. Dwize executes the full stack — Site, App, Store, or Brand inside a Care Year — in exchange for 7–12% common equity, 18-month vesting. No cash up front. No platform lock-in.

Why equity, not cash

A founder-friendly economic structure.

First-generation founders without seed capital still need a real product. Equity for the first Care Year removes the capital constraint without removing the operating discipline.

Founder economics

Zero cash. Full Care Year.

A first-generation founder gets a fully-delivered Site / App / Store / Brand inside a 12-month operating contract — the same Care Year a paying customer gets — without writing a cheque. Apple Developer, Google Play, and domain pass-throughs are the only out-of-pocket items.

Risk symmetry

Dwize bears the delivery risk.

If the venture fails or the founder walks, Dwize's upside disappears with it. That is the point. The program is structured so Dwize only wins when the founder wins, which keeps both sides honest about scope, timeline, and what actually moves the business.

Long-tail alignment

Aligned for 18+ months.

7–12% equity vests over 18 months tied to delivery milestones. After Year 1, the founder either renews the Care Year (cash) or carries the system forward — Dwize's equity remains. Both sides have reason to keep the system useful for years, not just to launch and walk.

How it works

A clean, founder-friendly term sheet.

Equity range

7 — 12%

Common equity, fully diluted. Calibrated by scope: Site only ~5%, full Brand + ongoing ~12%.

Vesting

18 months

Tied to delivery milestones. 1-year cliff, milestone-vested through month 18.

Cash from founder

Zero

No cash from the founder. Apple Developer / Google Play / domain pass-throughs only.

Standard terms

Indian SHA template

No preference, no anti-dilution beyond standard, no board seat. Founder-friendly.

Same Care Year. Different price tag.

Delivered inside a 12-month Care Year.

Every every Startup Program build is sold as a year of operations under eight written covenants. One named operator. Locked-price renewal. No vendor abandonment.

Read the Care Year
  • 01

    Same-price renewal

    Year 2 is cash, not equity — locked at the cash equivalent of your tier (₹6,99,000 for a Brand build).

  • 04

    Named operator

    Same operating discipline as cash customers. Your operator does not change because you didn't pay cash up front.

  • 06

    99.95% uptime SLA

    Equity does not buy a degraded service tier. Uptime measured monthly, credit applied to your Year-2 cash if missed.

Cohort calendar

Three intakes per year. Three founders per cohort.

Selective by design. The first cohort builds the program's track record before we scale to larger intakes.

August 2026

Cohort starts 1 August 2026

Applications close 15 July 2026

December 2026

Cohort starts 1 December 2026

Applications close 15 November 2026

April 2027

Cohort starts 1 April 2027

Applications close 15 March 2027

The founder journey

Apply → term sheet → live system → year-2.

What actually happens between sending an application email and operating a real Indian business on a Dwize-built system.

  1. 01Day 0

    Apply

    One concise email. Idea, background, what you need, equity offer, 12 / 36-month vision.

  2. 02≤ 14 days

    Response

    Selected founders get a one-page term sheet. Declined founders get a one-paragraph reason.

  3. 03Day 30

    Term sheet signed

    Standard Indian SHA template. No preference, no anti-dilution beyond standard, no board seat.

  4. 04Build

    Care Year executes

    Same delivery rhythm as cash customers. Site/App/Store/Brand timelines apply. Production from week one.

  5. 05Year 2

    Renewal decision

    Cash renewal at locked price (covenant 01) or self-host with no-lock-in handover (covenant 08). Dwize equity remains.

Selection criteria

What we're looking for.

Our selection bar is whether the venture is real and whether you'd be hard to walk away from after 18 months. We don't optimize for "founder-market fit" theater or pitch-deck polish.

  • Indian-registered or registrable entity
  • At least one founder full-time committed (not a side project)
  • Real commercial intent (B2C or B2B), not a science project
  • Not a direct competitor of an existing Dwize customer
  • Not in a regulated category Dwize cannot serve (lending, clinical software, anything requiring SEBI/IRDAI/RBI sandbox approvals)
  • Bikaner / Rajasthan preference: 1 of 3 slots per cohort reserved for a Bikaner-region venture; 2 are open India
What the founder gets
  • A Care Year fully delivered (Site / App / Store / Brand as needed)
  • Monthly founder mentoring with Arun Ranga
  • 1 technical session per month with Divyanshu
  • Bikaner co-working seat (optional, Year 1)
  • Introductions to Dwize's MSME network as early customers
  • Right of first refusal on Dwize Suite at cash rates with founder discount in Year 2
What Dwize gets
  • 7 — 12% equity in your venture
  • A Year-1 portfolio that becomes proof for paid customers
  • A direct line into early-stage Indian D2C / services
  • Material for the Government of India impact narrative
  • Right of first refusal on your Year-2 raise (informational only)
Founder questions, answered

What founders actually ask.

  • 01Is this an accelerator?

    No. There is no demo day, no batch, no curriculum, no investor introductions promised. The program is a build relationship: Dwize executes a full Care Year (Site, App, Store, or Brand) for equity instead of cash. We don't teach founders how to fundraise; we ship the product they need to start operating.

  • 02What if my idea changes mid-build?

    Up to 25% scope drift is in scope — that is normal, especially for first-generation founders calibrating against early customer signal. Beyond 25%, we refresh the term sheet to match new scope. The vesting clock pauses if scope is re-baselined more than once; this prevents Dwize from over-delivering against a moving target.

  • 03Why 7–12% specifically?

    The band reflects the cash-equivalent value of the build at conservative seed-stage valuations. A Site-only build (~₹10,699 cash) calibrates near 5%. A full Brand build (~₹6,99,000 cash) calibrates near 11–12% at typical seed valuations. We do not negotiate this with founders — the band is published exactly so the conversation stays about fit, not equity haggling.

  • 04Do you take board seats?

    No. No board seat, no observer seat, no veto rights. Standard information rights only. We are operationally engaged for 12 months as your build partner; we are not a governance shareholder beyond that. This is a deliberate choice — it keeps the program founder-friendly and Dwize's influence proportional to its actual contribution.

  • 05Can a Bikaner founder still apply if it's not the reserved slot?

    Yes — the Bikaner / Rajasthan reservation is one of three slots per cohort, not a cap. If two Bikaner ventures are stronger than the open-India applicants, both get in. The reservation guarantees Bikaner gets at least one seat per cohort; it does not exclude additional Bikaner founders from the open slots.

Apply by email.

One concise email to hello@dwize.in with the subject "Dwize Startup Program application". Include: idea (3–5 sentences), founder background (2–4 sentences), what you need from Dwize (Site / App / Store / Brand / combination), your equity offer, your 12-month and 36-month vision.

We respond within 14 days. Selected founders get a clean term sheet and 30 days to sign.